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Auction History Result

7b1337 WAY DOWN EAST herald 1920 D.W. Griffith, includes Lillian Gish on ice floes, ultra rare!

Date Sold 8/27/2024
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Herald (measures 5 1/2" x 8" [14 x 20 cm]; 4 pages) (Learn More)

Way Down East, the classic 1920 D.W. Griffith silent innocent-girl-seduced-and-left-pregnant-and-abandoned melodrama ("A simple story of plain people"; "D.W. Griffith Presents a Magnificent Elaboration of Way Down East"; "Based on William A. Brady's famous play by Lottie Blair Parker"; about a young country girl who goes to visit her rich city relatives, and she is seduced and abandoned and left pregnant; she loses the baby and is left homeless, and is taken in by a religious farmer, who doesn't know her past; she falls in love with the farmer's son, and the farmer throws her out when he learns about her past, and she gets swept away while crossing an icy river, and the farmer's son rescues her, and the farmer learns her true story and forgives her) starring Lillian Gish, Richard Barthelmess, Lowell Sherman, Burr McIntosh, Josephine Bernard, and Norma Shearer (in an uncredited role). Note that the dramatic scene of Gish crossing the ice floes (one of the best remembered sequences in the history of film!) was filmed on a constructed set, but it was still dangerous to film, and the icy water caused damage to Gish's left hand that she had for the rest of her life! Also note that this movie was first released on a road show basis with twenty companies, including symphonic orchestras and effects touring the first class theaters in the U.S.! It was shown in two parts with an intermission, and at some showings, Gish appeared in person during the intermission. After its roadshow release, it was released nationally by United Artists, and they re-released it (with sound added in 1931), and there was a remake in 1935!
NOTE: Click on linked names to see a biography.
Important Added Info: Note that we have only previously auctioned one example of this herald, and that example has now been reconsigned to us, so this is still the only example we have ever auctioned!

Note that this herald is from October 9, 1921, which was still from the first release of the movie (but was after the movie had been in release for over a year). It was from the time when the movie left the first run theaters (where they had charged a staggering $2 per ticket), and it was available "for the first time at popular prices. Back at this time, a limited number of prints were made for each movie, and movies would stay in first release for a couple of years, while the movies traveled from city to city and town to town!

Condition: very good. There are a few small tears in the borders and a few smudges and tiny dot stains around the edges.
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