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Auction History Result 6y0472 WHITE CHRISTMAS pressbook 1954 Bing Crosby, Danny Kaye, Clooney, Vera-Ellen, musical classic! Date Sold 7/30/2024 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 13" x 17" [33 x 43 cm]; 24 pages). Also included is an ad supplement that has 4 pages. (Learn More) Irving Berlin's White Christmas, the classic 1954 Michael Curtiz post-World War II sisters holiday singing-and-dancing romantic musical (with classic "Lyrics and music by Irving Berlin"; "The most fabulous music-and-mirth show in motion picture history!"; "Joyous entertainment for every season, any year!!!!") starring Bing Crosby, Danny Kaye, Rosemary Clooney, Vera-Ellen, and Dean Jagger. Note that this was the first motion picture to be filmed in VistaVision! Also note that the title song "White Christmas" was first introduced in 1942 in the Fred Astaire/Bing Crosby movie "Holiday Inn", and it proved to be so popular that this movie was made, utilizing part of the plot of that earlier film, and reusing this song, which was now over a decade old, but it proved to be an even greater hit! NOTE: Click on linked names to see a biography. Important Added Info: Note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good, NO CUTS. The pressbook is complete and uncut. It was folded across the middle. There are creases, tears, and areas of paper loss arte of hte covers, with tape repairs on the spine where there was separation. Please look at our super-sized image before placing a bid on this pressbook. Learn More about condition grades 
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