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Auction History Result 9m075 LOT OF 12 1951 BOX OFFICE MAGAZINES '51 filled with info for theater owners! Date Sold 8/16/2015 Sold For: Login or Register to see sold price. a lot of 12 1951 issues of Box Office ("The Pulse of the Motion Picture Industry"), the foremost magazine purchased by theater owners from 1932 until the present day. In the 1910s and 1920s, there were lots of similar magazines, and theater owners would subscribe to them so that they could keep up with the latest releases, decide which ones to book for their theater, and also see ads for current movies plus ads for accessories that theater owners needed. Each issue is filled with lots of information on then-current movies, including how much they were taking in (because that was the information of most interest to theater owners). Box Office was first published in 1932, and in 1933, they got the novel idea of publishing seven different editions! Starting in May of 1933, there were six different editions for different regions of the country, and one was the "executive" edition, which included all the material from the regional editions. The different editions had mostly the same advertising, but the interior information referred to theaters in that part of the country. By the 1950s, Box Office had become the number one exhibitor magazine, and one by one, all of its rivals ceased publication. Box Office is still published today and is still subscribed to by theaters all over the country! Note that there is a "gambling" element with purchasing this lot! We did not look through each of the issues to see what ads they contain, and some may have some great ads, but please note that we can't look through the magazines, because this lot is sealed and ready to be sent to the new owner, so don't bid on it unless you can accept this uncertainty. Measurements: 9 1/4" x 12 1/4"Condition: good to very good. All of the issues are complete. They have some minor wear around the edges and some have some slight water staining around the edges, but the pages are not stuck together, and otherwise, the magazines are in pretty good condition. Learn More about condition grades Titles included:
  
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