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Auction History Result

4k551 WET PARADE WC '32 about the effects of Prohibition, which had just ended!

Date Sold 8/30/2011
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Unfolded Window Card Movie Poster (WC; measures 14" x 22" [36 x 56 cm]) (Learn More)

The Wet Parade, the 1932 Victor Fleming New York City alcoholism Prohibition family relationship historical melodrama ("Jimmy 'Schnozzle' Durante SLAYS YOU! In The Wet Parade"; based on the novel "By Upton Sinclair"; about two families that are severely hurt by the effects of Prohibition, which resulted in more alcohol consumption than ever; interestingly, the movie separately follows the two families, and then brings them together by having the children of the families unite romantically) starring Dorothy Jordan, Walter Huston, Lewis Stone, Robert Young (in his fourth credited movie role!), Neil Hamilton, Jimmy Durante (in a bizarre cameo as a bearded federal agent!), and Myrna Loy. Note that there is an oddity to the billing of this movie. The first release insert shows the stars in the above order (but Myrna Loy is not billed at all) and the herald has the stars in a slightly diff order, but Myrna Loy is still not billed. We don't know why the billing would be different between the insert and the herald. We also don't know why Myrna Loy was not billed at all, and we suspect it was because she was not yet established as a "MGM actress". She had been making movies for a number of different studios the past few years, and perhaps MGM was reluctant to promote her.
NOTE: Click on linked names to see a biography.
If you know who did the art (if any), please let us know.
Important Added Info: Note that this window card was never folded. Often window cards would be folded across the middle, because that would make them 11" x 14", and they could then be sent with standard folded posters. Most collectors put an added value on a window card that has never been folded.

Condition: poor. The card has many defects as seen in our image. Please do not bid on this poster unless you can accept its defects or are willing to pay to have them properly restored!
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