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Auction History Result 1p0077 BROADWAY BILL 15x21 pressbook 1934 Frank Capra, Warner Baxter, Myrna Loy, gambling, very rare! Date Sold 2/15/2022 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 15" x 21" [38 x 53 cm]; 20 pages). Also included is an ad supplement that has 20 pages. (Learn More) Broadway Bill, the 1934 Frank Capra horse racing gambling romantic love triangle comedy melodrama ("Great Alone - Perfect Together!"; "Two Great Stars in The Comedy Successor to 'It Happened One Night'"; "The Comedy Successor to 'It Happened One Night'!"; "Based on the story by Mark Hellinger"; screen play "by Robert Riskin"; about a gambler who is married to the daughter of a millionaire, but she doesn't share his interests in gambling or horse racing, but her younger sister does, and it takes him a while to realize that he married the wrong sister!) starring Warner Baxter, Myrna Loy, Walter Connolly, Helen Vinson, Margaret Hamilton, Clarence Muse, and Broadway Bill the horse (in the title role). Director Frank Capra remade this film in 1950 as the musical "Riding High", in which he actually used many of the same actors so he wouldn't have to re-shoot any of the big race scenes, which were reused from this film! NOTE: Click on linked names to see a biography. Important Added Info: Note that we were recently consigned a truly remarkable collection of pressbooks (the first 37 were auctioned in our December Major Auction, and the most expensive one sold for $17,500!). Now we continue to auction pressbooks from this collection, which is absolutely the finest collection of pressbooks we have ever been consigned. In this set of auctions, we are solely auctioning larger pressbooks, mostly 14" x 17" or larger. Some of them were folded at one time, but they were stored unfolded for many years, so we left them unfolded, and unless the new owner requests otherwise, we will send them unfolded, because re-folding them would likely lessen the condition. Many of these are ones we have either never auctioned before or only once auctioned before, sometimes many years ago. These were collected decades ago, which was the only time that many of these could be found, and after these auctions are over it may be years (or decades!) before some of these are offered again. They ARE that rare! Note that pressbooks from the 1930s can't be found in great condition, and some of them are printed on newsprint, and are hard to find in even lesser condition. We have many images from each pressbook. We have given each an overall grade, and ask that you look at our images to get a good sense of the condition of that pressbook, because, since they have many pages, it would take forever to describe their condition in detail. However, EVERY one of these pressbooks is complete and uncut! Note that we have only previously auctioned one example of this pressbook, and that was 13 years ago! Also note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good, NO CUTS. This extremely large pressbook (see above for its exact measurements) is complete and uncut, and it was never folded. There is tape down the spine and surface paper loss down part of the right edge of the cover. Learn More about condition grades 
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