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Auction History Result 1g094 LIVE, LOVE & LEARN pressbook '37 Robert Montgomery, Rosalind Russell, Robert Benchley Date Sold 9/17/2015 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 14" x 19 3/4" [36 x 50 cm]; 14 pages) (Learn More) Live, Love and Learn, the 1937 George Fitzmaurice romantic marriage comedy ("Original story by Marion Parsonnet"; "It's frantic! It's romantic! It's fun!") starring Robert Montgomery, Rosalind Russell, Robert Benchley, Helen Vinson, Mickey Rooney and Monty Woolley NOTE: Click on linked names to see a biography. Important Added Info: Note that MGM, being the foremost studio of the 1930s felt they did not need to create wonderful posters for their movies, because they had so many top stars, so often their 1930s posters have simple artwork against a white background with a duotone photo of the top stars! However, they knew that they needed theater owners to book their movies, so they spent quite a bit more money on their pressbooks, often making them close to window card size, with an exact color recreation of the window card image on the cover of the pressbook, and the posters on the back cover in full color, and often a full-color sample herald, "tipped in" to the inside of one of the covers! Note that we have provided an image of the front and back covers of this pressbook (if the back cover is not the poster page, we photographed the interior poster page), and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good to very good, NO CUTS. The pressbook is complete and uncut, but the pressbook is missing the herald that was once tipped in to the inside front cover (this is not unusual). However, the interiors of MGM pressbooks from this period were printed on a newsprint that was exactly like what was used in newspapers at that time, and it almost always ages terribly, resulting in incredibly brittle insides. The color covers were printed on a better paper, but they tend to chip around the edges. This particular pressbook had been lightly folded across the middle and there are smudges and tiny tears down the spine, with some minor wear around the edges of the covers. The interior pages of this pressbook are fragile, but not nearly as fragile as those of many MGM pressbooks of this period. Learn More about condition grades 
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