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Auction History Result 1j1713 BORN TO BE BAD pressbook 1934 pregnant & unmarried Loretta Young, Cary Grant, ultra rare! Date Sold 1/18/2022 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 12" x 18" [30 x 46 cm]; 16 pages) (Learn More) Born to Be Bad, the 1934 Lowell Sherman romantic bad girl melodrama (Based on the story by Ralph Graves; about Letty, a young woman who ended up pregnant, unmarried, and on the streets at the age of 15, and raises her son to be street smart to avoid getting taken advantage of) starring Loretta Young (as Letty), Cary Grant, Harry Green, Jackie Kelk, Henry Travers, Paul Harvey, Marion Burns, and Russell Hopton NOTE: Click on linked names to see a biography. Important Added Info: Note that we have never before auctioned this pressbook! Also note that this is one of a remarkable collection of 47 mostly United Artists pressbooks (mostly from the 1930s) that came from the collection of a very longtime collector who recently passed away. Pressbooks like these are almost all incredibly rare and almost never change hands. This is a wonderful opportunity to obtain one or more of these extremely rare pressbooks, all of which are uncut, and several of them have rare supplements or heralds (and if they do, that is noted above). Note that at this time, United Artists prepared unusual pressbooks that were different from those of the other studios. There were three types of them. In the 1920s, there were two types. One type measured 13 1/2" x 22", and it was folded in half and had a separate printed brown envelope, with a return address from United Artists, and an image from the movie, and they were sent to theaters that way. A second type measured around 9 3/4" x 12 3/4", and had a mailing area that was on the pressbook. In the 1930s, they standardized it to 12" x 18" pressbooks that were folded in half and had a cover on one side, and the other side had posters on half of that side, and the other half was a mailing address area where the pressbook could be sent directly to theaters without an envelope. This pressbook is that third type. Condition: good to very good, NO CUTS. Note that we solely give an overall grade to these rare pressbooks, and tell you whether it is complete and uncut. However, you can view our multiple images of the covers and the interior pages that should give you a good sense of the pressbook's condition. Learn More about condition grades 
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