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Auction History Result

2j146 7 UP linen 17x21 advertising poster 1970 cool art of four Santas dancing, Christmas design!

Date Sold 12/11/2018
Sold For: Login or Register to see sold price.


A Linenbacked Advertising Poster (measures 17 1/4" x 20 1/2" [44 x 52 cm]) (Learn More)

7 Up (Seven Up and stylized as 7up outside the U.S.) is a brand of lemon-lime flavored, non-caffeinated soft drink that was created by Charles Leiper Grigg in 1929. The product was originally named "Bib-Label Lithiated Lemon-Lime Soda", and it contained lithium citrate, a mood-stabilizing drug, until 1948. It was one of a number of patent medicine products popular in the late-19th and early-20th centuries. Its name was later shortened to "7 Up Lithiated Lemon Soda" before being further shortened to just "7 Up" by 1936.
If you know who did the art (if any), please let us know.
Important Added Info:

What IS linenbacking? Learn More

Overall Condition and Pre-Restoration Defects with Quality of Restoration: good to very good. The poster was folded once in each direction and it had creases and scuffs along the folds, and a diagonal crease in the bottom right corner. Overall, the poster was in good to very good condition prior to linenbacking. The poster was pretty well backed, but you can see signs of the above defects and the restoration of the above defects.
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