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Auction History Result 6t0959 EACH DAWN I DIE 2 Other Company LCs 1939 James Cagney & George Raft, Emma Raft, ultra rare! Date Sold 7/2/2024 Sold For: Login or Register to see sold price. 2 Original Vintage Theatrical Other Company Movie Lobby Cards (LCs; measure 11" x 14" [28 x 36 cm]) (Learn More) Each Dawn I Die, the 1939 William Keighley newspaper journalism jail prison convict crime thriller ("From a Novel by Jerome Odlum"; James Cagney is a crusading journalist who ends up in jail with hardened convict George Raft) starring James Cagney, George Raft, Jane Bryan, George Bancroft, Maxie 'Slapsie Maxie' Rosenbloom, Stanley Ridges, Victor Jory, Emma Dunn, Edward Pawley, and Willard Robertson NOTE: Click on linked names to see a biography. Important Added Info: Note that these lobby cards are very rare. The last time we auctioned the card at top in our image was 10 years ago, and we haven't auctioned the other card since it was in a complete set of cards auctioned in 1997! They were printed by Associated Displays Corporation which was a company based in New York City. Before it was discovered by noted poster dealer/historian Walter Reuben, collectors did not know the name of this company (and thought it to be located in the Midwest), and it is often referred to as the "other company" (and we will continue to refer to it that way, since collectors know it that way). From 1936 to roughly 1941, this company printed its own one-sheets and lobby card sets (and a very few inserts, half-sheets, three-sheets, 40x60s and stills) for three major studio movies (Warner Brothers, Paramount and United Artists, but no other studios). The items almost always feature a tiny legal disclaimer and cast credits only. The posters and lobby cards are from the original release of the movie, and almost always have completely different artwork from the regular studio release. They did this by combining elements from different film scenes onto one poster or card. Sometimes, "other company" posters have images that are the equal of those from the regular studio release posters. Condition: good to very good. Learn More about condition grades 
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