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Auction History Result

9g147 FORBIDDEN PLANET pressbook '56 classic artwork of Robby the Robot carrying Anne Francis!

Date Sold 6/9/2013
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Pressbook (pb; measures 12 1/4" x 17" [31 x 43 cm]; 20 pages). Also included is an ad supplement that has 2 pages, and also 2 heralds that have 4 pages and 4 pages. (Learn More)

Forbidden Planet, the classic 1956 Fred McLeod Wilcox science fiction (sci-fi) outer space robot monster thriller ("Amazing!"; "In Cinemascope and Color"; "Based on the story by Irving Block & Allen Adler"; very loosely adapted from William Shakespeare's "The Tempest"; about space men who journey to a distant planet, and they find that all the members of the original expedition have died, except for one man and his daughter, and they have discovered the secrets of a long lost civilization called "The Krell", which dwarfs anything humans have ever discovered, but there is a very dark side to those secrets that is soon revealed) starring Walter Pidgeon, Anne Francis, Leslie Nielsen, Warren Stevens, Jack Kelly, Richard Anderson, Earl Holliman (as the cook, who was put in the movie for comic relief), Robby the Robot (billed as "Introducing Robby the Robot"), James Drury, and Frankie Darro (who was inside the robot suit until he was fired early in the production for showing up inebriated and almost damaging the expensive prop). Note that after Robby the Robot appeared in this movie, he had another movie role in "The Invisible Boy", and then he appeared in a slightly modified version as the robot in TV's "Lost in Space". On November 21, 2017, the original "Robby the Robot" was auctioned, and it sold for $5.375 million!
NOTE: Click on linked names to see a biography.
Important Added Info: Note that for this movie, MGM made two really great heralds for this classic sci-fi movie. Both measure 11 1/2" x 17" and have four pages. One has a great picture of Robby the Robot on the cover and a really cool 2-color inside spread, and the other has a special "color this picture" cover, with the same 2-page spread inside. Both of these heralds are present with this pressbook, as well as an advertising supplement (we have photographed the front of each of these three rare items). Also note that when studios would prepare pressbooks they would often include a sample of the herald. Most often, the herald is no longer still with the pressbook. Sometimes, the herald by itself will sell for almost as much as the rest of the entire pressbook! This pressbook contains the original herald which is pictured next to the pressbook below. Also note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Almost every Academy Award winning movie would have a special "Academy Award winner" supplement. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut!

Condition: very good to fine, NO CUTS. The pressbook is complete and uncut. There is 2" of separation in the covers at the top of the spine. There is a thin strip of discoloration running down the inside of the first interior page and the second interior page (caused by the heralds coming in contact with those areas). Otherwise, the pressbook is in really nice condition and both heralds and the supplement are in wonderful condition!
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