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Auction History Result

1x029 DAMSEL IN DISTRESS trade ad '37 Fred Astaire dancing w/George Burns & Gracie Allen!

Date Sold 6/17/2012
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Trade-Ad (measures 9 1/4" x 12 1/4" [23 x 31 cm]; 2 pages) (Learn More)

A Damsel in Distress, the 1937 George Stevens Americans-in-England romantic musical comedy ("Music by George Gershwin"; "Lyrics by Ira Gershwin"; "From the story by P.G. Wodehouse"; oddly, this was a remake of a 1919 movie based on a P.G. Wodehouse story, with much music by George and Ira Gershwin; the grafting of musical comedy onto a serious story was not received well at the box office, but the movie is worth seeing for its great star power) starring Fred Astaire, George Burns & Gracie Allen (Burns & Allen of 1950s TV fame!), Joan Fontaine, Reginald Gardiner, Ray Noble, Constance Collier, Montagu Love, and Harry Watson
NOTE: Click on linked names to see a biography.
Important Added Info: Note that from the 1920s on, studios would create elaborate trade ads, often in full color, and often using the finest artists of the day. They would run these ads in their studio yearbooks and exhibitor magazines, and they would also print those trade ads separately and mail them individually to theater owners, trying to get them to book that specific movie. Sometimes those books and magazines are separated and the ads, which now greatly resemble the individually printed trade ads, are sold individually. The trade ad offered here was removed from a yearbook or magazine. It can be framed and displayed (but many trade ads have different images on each side, so one must choose which side to display if it is framed!).

Condition: very good.
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