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Auction History Result 7k005 RKO RADIO PICTURES 1932-33 campaign book '32 incredible King Kong 2-page ad & much more! Date Sold 3/19/2013 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Campaign Book (measures 9 1/2" x 12 1/2" [24 x 32 cm]; 58 pages) (Learn More) RKO Radio Pictures 1932-33, the 1932 campaign book sent to theater owners to encourage them to show RKO movies. The book includes many pages with one and two-page spreads on RKO's upcoming movies and their best stars. Some of the movies and stars promoted include "King Kong", "The Most Dangerous Game" (Leslie Banks), "The Sun Also Rises" (Constance Bennett), "The Animal Kingdom" (Ann Harding & Leslie Howard), "The Moon and Sixpence" (John Barrymore), "Thirteen Women", "Bring 'Em Back Alive" (Frank Buck), and many more! Note that, because RKO at this time did not have the biggest name stars, they sometimes relied on movies with very lurid and sensational material, and they created images for this campaign book that are both extremely colorful and often downright sexy! We have included images of the front cover of the book and many of the two-page spreads (but we wish we could have photographed the entire book, because there are so many great images!). While this book is not quite as nice as some of the earlier RKO ones, because there are not as many two-page full-color spreads, but that is offset by having King Kong and The Most Dangerous Game! We have only pictured a small portion of the book, but many of the ones that are not pictured are just as nice as the ones that ARE pictured! Note that even though this campaign book was sent to many theater owners, it appears that very few examples have survived. I have been a collector of campaign books and related material for many years, and I know for certain that this campaign book is extremely rare! Note that studios almost always spent far more money preparing campaign books than they did preparing movie posters (often hiring very talented and well-known illustration artists), because campaign books directly benefited the studio in getting theaters to book the movies, whereas posters more benefited the theaters, rather than the studios (although of course, what was good for the theaters was ultimately good for the studios as well). Also note that, as was often the case with these campaign books, some of the movies advertised were either never made, had their titles changed before they were released, or were made with different casts than those announced in the campaign book (I do not have time to research the titles in this campaign book to see which had changed titles or were never made, but if anyone has more information about any of these, please e-mail us and we will post it here)! Finally, note that campaign books in general are extremely rare, and the best of them have often sold for hundreds of dollars, and in the case of the very finest, thousands of dollars! NOTE: Click on linked names to see a biography. Condition: very good. The cover has some faint scattered stains. A few of the pages have some faint smudges, but they are a minor printing defect, and they don't detract from the wonderful ads. Learn More about condition grades 
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