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FORTY LITTLE MOTHERS ('40)
FORTY LITTLE MOTHERS ('40) trade ad
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Auction History Result

1x033 FORTY LITTLE MOTHERS trade ad '40 wacky art of Eddie Cantor by Kapralik, Busby Berkeley!

Date Sold 6/17/2012

Sold For: Login or Register to see sold price.

An Original Vintage Theatrical Trade-Ad (measures 9 1/2" x 12 1/2" [24 x 32 cm]; 2 pages) (Learn More)

Forty Little Mothers, the 1940 Busby Berkeley family comedy ("There's Fun in Every Heart-Throb!"; "Your happiest laugh hit of the season ...as the stork gets his signals crossed... and delivers the right baby to the wrong father! Fun in every heart-throb!") starring Eddie Cantor ("Eddie Cantor in the story of Forty Little Mothers"), Judith Anderson, Rita Johnson, Bonita Granville, Ralph Morgan, Diana Lewis, Nydia Westman, and Veronica Lake (in an early role, billed as "Constance Keane")
NOTE: Click on linked names to see a biography.

Artist: Jacques Kapralik

Important Added Info: Note that from the 1920s on, studios would create elaborate trade ads, often in full color, and often using the finest artists of the day. They would run these ads in their studio yearbooks (and sometimes those books are separated and the ads are sold individually), but they would also print those trade ads separately and mail them individually to theater owners, trying to get them to book that specific movie. The trade ad offered here was NOT removed from a yearbook or magazine, but was printed individually. It comes to us from the daughter of an MGM studio executive, who took home samples of these great ads (which explains why they are in such great condition, because they were never mailed to a theater).

Condition: very good.
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