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Auction History Result

3a011 PUBLIX THEATRES PUBLIX OPINION vol III trade newspaper bound volume '30 Paramount movies!

Date Sold 6/26/2011
Sold For: Login or Register to see sold price.


An Original Vintage Bound Volume of Trade Newspapers (measures 11 1/2" x 16") (Learn More)

Publix Theatres: Publix Opinion, the weekly newspaper magazine distributed by Paramount Pictures to their chain of theaters (in the 1920s and 1930s, the studios each owned major chains of theaters, and they would only show their own movies in those theaters; at some point in the 1930s, this was ruled to be a monopoly, and the studios were forced to sell their theaters to independent entities, and the theaters could not have a monopoly on the product from a specific studio). Publix Opinions was first published on April 24, 1927, and was published at least through the end of 1930. The newspaper magazine was aimed specifically at the theater owners it was sent to, and contained many technical articles about promoting movies, more efficiently running theaters, etc., and there were some artwork advertisements for upcoming movies included as well. I have seen a very few individual issues (they are very rare because they are printed on pulp paper, like old newspapers), but I have also seen a set of three bound volumes. Those bound volumes were distributed to theaters and they covered the issues from 1927 through 1930. This auction is for one of those bound volumes. See below for which issues it contains

Condition: very good. The bound volume is in generally nice condition, but ONE of the interior pages (page 5/6 from August 15, 1930) has approximately 1/4 of the page missing. All of the interior pages need to be handled carefully and have darkened around the edges, but are otherwise in nice condition!
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