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Auction History Result

8j370 ADVENTURES OF MARCO POLO Other Company LC 1937 Gary Cooper & Basil Rathbone with guards, rare!

Date Sold 8/7/2018
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Lobby Card (LC; measures 11" x 14" [28 x 36 cm]) (Learn More)

The Adventures of Marco Polo, the 1937 Archie Mayo & John Ford historical exploration biography adventure thriller ("Meet Mr. Marco Polo The gay, swashbuckling adventurer whose fierce fights and ardent love affairs were excitingly spread from Venice to Imperial China"; "'Such women!' From Venice to the gates of Imperial China, beautiful women remembered the swashbuckling adventurer who loved and fought and rode away... on and on, in the court of Mighty Khan. The most romantic adventure any man ever lived, magnificently, produced by the Samuel Goldwyn tradition of excellence."; "He came he saw he conquered"; based on the story by N.A. Pogson) starring Gary Cooper (in the title role as Marco Polo), Basil Rathbone, George Barbier (as Kublai Khan), Ernest Truex, Sigrid Gurie (billed as "introducing Sigrid Gurie... Discovered by Samuel Goldwyn in Norway... Young, beautiful, interesting and exciting in her fresh talent"), Lana Turner (in one of her earliest film roles), Binnie Barnes, Alan Hale Sr., Lotus Liu, "And a Cast of Five Thousand"
NOTE: Click on linked names to see a biography.
Important Added Info: Note that this is the very first lobby card on this title from the "other company" that we have ever auctioned (see below for more about this), and it has great border art, which is likely the same as what appeared on the other company poster! Note that this card has a stamp on the back that indicates it came from the legendary "Cozy Theater" collection! Also note that we have a scan of both the front and the back of this lobby card, which should greatly help you see what defects it has. This was printed by Associated Displays Corporation which was a company based in New York City. Before it was discovered by noted poster dealer/historian Walter Reuben, collectors did not know the name of this company (and thought it to be located in the Midwest), and it is often referred to as the "other company" (and we will continue to refer to it that way, since collectors know it that way). From 1936 to roughly 1941, this company printed its own one-sheets and lobby card sets (and a very few inserts, half-sheets, three-sheets, 40x60s and stills) for three major studio movies (Warner Brothers, Paramount and United Artists, but no other studios). The items almost always feature a tiny legal disclaimer and cast credits only. The posters and lobby cards are from the original release of the movie, and almost always have completely different artwork from the regular studio release. They did this by combining elements from different film scenes onto one poster or card. Sometimes, "other company" posters have images that are the equal of those from the regular studio release posters. Note that we have a scan of both the front and the back of this lobby card, which should greatly help you see what defects it has.

Condition: good. The card is lightly rippled in the right one-third. It has fine scuffs in the bottom center of the image. It has pinholes, tiny tears, and some tiny paper loss around the edges, and there are a few tape repairs on the back (see our images).
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