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Auction History Result

6h0453 GILDA linen Belgian 1946 sexy smoking Rita Hayworth full-length in sheath dress w/fur coat!

Date Sold 4/14/2024
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Linenbacked Belgian Movie Poster (measures 14 1/2" x 19" [37 x 48 cm]) (Learn More)

Gilda, the classic 1946 Charles Vidor Buenos Aires Argentina romantic love triangle bad girl gambling casino crime film noir ("'Johnny, let me go, please let me go. I can't stand it any more...'"; "Now they all know what I am..."; "'I was true to one man once ...and look what happened!'"; "'I didn't think I'd be true to a man again as long as I lived...'"; "'I warned you to let me alone. And I mean it!'"; "There never was a women like Gilda!") starring Rita Hayworth (in the title role "as Gilda"), Glenn Ford, George Macready, Joseph Calleia, Steven Geray, Joe Sawyer, Ludwig Donath, Robert Scott, and Gerald Mohr. Note that the sheath dress that Rita Hayworth wears in the movie (designed by Jean Louis) certainly contributed greatly to the popularity of this movie!
NOTE: Click on linked names to see a biography.
If you know who did the art (if any), please let us know.
Important Added Info: Note that this poster is printed on the back of part of a map (see below)! We have previously auctioned five examples of this poster and none of those were printed on the back of a map. It is certainly possible that the printers had access to some paper and printed some on the back of maps and some on blank paper, and the posters are identical otherwise.

Why is was it printed on the back of a map? During World War II, there were massive paper shortages in Belgium. Where Belgian movie posters had previously been approximately 23" x 32", there was such a shortage of paper that not only did they often have to print them on the back of other posters or maps, but during World War II, the size of the posters shrank dramatically, with some of them as small as 11" x 15". This situation continued even after World War II, until around 1946 or 1947, when they began making Belgian movie posters in a size of roughly 14" x 22", which became the standard size, and continued for decades! The posters like these that are from during World War II or immediately after, and which are printed in a small size (often on the back of other posters or maps) are INCREDIBLY rare (surely they did not print many, and surely many of them were soon recycled themselves! Also note that this poster has been trimmed and it now measures 14 1/2" x 19" [37 x 48 cm].

What IS linenbacking? Learn More

Overall Condition and Pre-Restoration Defects with Quality of Restoration: good to very good. The poster had a blank top that was trimmed off enough to create four pretty even borders. It had very minor fold and border wear and a scuff mark in the lower left background area. The poster was printed on the back of a map (see above), and it slightly shows through to the front in the light colored areas, but it is not really distracting (see our image). Overall, the poster was in good to very good condition prior to linenbacking. The poster was pretty well backed, but you can see signs of the above defects and the restoration of the above defects.
Learn More about condition grades

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