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Auction History Result

9h223 TREASURE OF THE SIERRA MADRE Swiss LC '70s great c/u of Humphrey Bogart standing by burro!

Date Sold 7/17/2014
Sold For: Login or Register to see sold price.


An Original Undated (probably 1960s) Vintage Theatrical Swiss Lobby Card (LC; measures 13" x 17 1/4" [33 x 44 cm]) (Learn More)

The Treasure of the Sierra Madre (sometimes called "Treasure of Sierra Madre"), the classic 1948 John Huston (winner of the Best Director Academy Award for this film) gold mining melodrama ("They sold their souls for ....The Treasure of the Sierra Madre"; "Warner Bros. hit a new high in high adventure... Bringing another great best-seller to the screen!"; "The nearer they get to their treasure the farther they get from the law!"; "Based on the Novel by B. Traven"; nominated for the Best Picture Academy Award; about three men who prospect for gold and the mixed blessings they find when they discover much gold) starring Humphrey Bogart (as Fred C. Dobbs), Walter Huston (winner of the Best Supporting Actor Academy Award for this film), Tim Holt, Bruce Bennett, Barton MacLane, Alfonso Bedoya (as Gold Hat), John Huston (the director, as the man who gives Bogart money three times), and Robert 'Bobby' Blake. Note that the author of the book this classic movie was based on was written by a VERY unusual man known as "B. Traven", and you might want to research him, because it is amazing that no one has made a book about his life! Also note that Tim Holt's father appeared in a tiny cameo role in the "flop house" scene, as a fun favor to his son. Also note that there is an urban legend that Ann Sheridan plays the hooker who Humphrey Bogart sees after he gets cleaned up. Actually, that is not Ann Sheridan in the film, but she DID get made up for that scene, and there are still photos of her, so it is almost true!
NOTE: Click on linked names to see a biography.
Important Added Info: Note that this Swiss lobby card measures 13" x 17 1/4" [33 x 44 cm]. Also note that this Swiss lobby card was made by the distributor creating a set of identical stiff board printed backings with printed information about the movie, with a blank space for a still, and then they would attach a number of original U.S. stills to those boards, thus creating a set of Swiss lobby cards. Note that the board has metal grommets inserted into each corner, to make displaying of this Swiss lobby card far easier.

Condition: very good. The lobby card has just a few pinholes around the edges.
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