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Auction History Result

1x057 SWEET ROSIE O'GRADY trade ad '43 full-length art sexy full-length Betty Grable!

Date Sold 6/17/2012
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Trade-Ad (measures 9 1/4" x 12" [23 x 30 cm]; 2 pages) (Learn More)

Sweet Rosie O'Grady, the 1943 Irving Cummings England Gay Nineties mistaken identity Irish romantic show business musical ("A gayer, a grander, a greater Grable as the girl men adore... Forevermore!"; "There never was a musical like this!"; "In Technicolor"; set at the turn of the century, about a saloon singer who goes to London to find success, and she does, as a music hall star, and she gets engaged to a duke, but a newspaper man back home writes an expose story on her, and she gets her revenge, but everything works out in the end!) starring Betty Grable (in the title role as Rosie O'Grady), Robert Young, Adolphe Menjou, Reginald Gardiner, Virginia Grey, and Phil Regan
NOTE: Click on linked names to see a biography.
Important Added Info: Note that from the 1920s on, studios would create elaborate trade ads, often in full color, and often using the finest artists of the day. They would run these ads in their studio yearbooks and exhibitor magazines, and they would also print those trade ads separately and mail them individually to theater owners, trying to get them to book that specific movie. Sometimes those books and magazines are separated and the ads, which now greatly resemble the individually printed trade ads, are sold individually. The trade ad offered here was removed from a yearbook or magazine. It can be framed and displayed (but many trade ads have different images on each side, so one must choose which side to display if it is framed!).

Condition: good to very good. There is some tattering around the edges of the ad. The ad is otherwise in nice condition.
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