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Auction History Result

8d0129 UNIVERSAL 1932-33 campaign book 1932 best ads for The Mummy as Cagliostro, Invisible Man!

Date Sold 4/4/2021
Sold For: Login or Register to see sold price.


An Original Vintage Campaign Book (measures 10 3/4" x 13 3/4" [27 x 35 cm]; 56 pages) (Learn More)

Step Out With Universal, the 1932-33 Universal campaign book ("The box office book 1932-33") featuring upcoming Universal movies and stars from movies that were planned for production or release by Universal in the coming year including: The Invisible Man, S.S. San Pedro, Laughter in Hell, Once in a Lifetime, and many more. This campaign book contains colorful artwork (mostly 1 and 2-page spreads) as well as information on writers, directors, and Universal staff. This book has some of the finest full-color artwork of any campaign book, and we wish we could reproduce all of the ads, because they are just so incredible! Also note that, as was often the case with these campaign books, some of the movies advertised were either never made, had their titles changed before they were released, or were made with different casts than those announced in the campaign book! Note that in the case of this particular campaign book, there is a really cool ad for "Cagliostro", which turned into "The Mummy", and it also has ads for two other Universal horror movies "The Old Dark House" and "The Invisible Man" (and on The Invisible Man it says that he will be played by "that master of the impossible - BORIS KARLOFF", when of course, Claude Rains actually played the role!).
NOTE: Click on linked names to see a biography.

Condition: good to very good. There is much scuffing on the covers and smudges on the first interior page. Someone separated a page from the front of the book from the matching page in the back of the book, and those two pages are now loose within the book. However, there are no missing pages, just two loose pages. We leave it to bidders to decide how significant this defect is. One of the two separated pages is page with the left half of the Invisible Man ad, which you can see in our image.
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