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Auction History Result

5s0035 PRIDE OF THE YANKEES WC R1949 Gary Cooper as Lou Gehrig, Babe Ruth himself in uniform, rare!

Date Sold 9/6/2020
Sold For: Login or Register to see sold price.


A 1949 Re-Release Theatrical Paperbacked Movie Window Card (WC; measures 14" x 18 1/4" [36 x 46 cm]) (Learn More)

The Pride of the Yankees (The Life of Lou Gehrig), the classic 1942 Sam Wood New York City baseball sports biography melodrama ("It's the great American story"; "The crowd worshiped him... one woman understood him!"; "Intimate and thrilling drama of a hero of the headlines... the girl who had his love and shared his life, but dared not question his one secret"; "Heart-warming, human, thrilling dramatic is this true story of a public hero's private life... and the secret he kept from the only woman who really understood him. You'll hail it as another great Samuel Goldwyn production!"; "Original Story by Paul Gallico"; nominated for the Best Picture Academy Award; based on the life of famed New York Yankees baseball player, Lou Gehrig) starring Gary Cooper (nominated for the Best Actor Academy Award for this film, as Lou Gehrig), Teresa Wright (nominated for the Best Actress Academy Award for this film, as Eleanor Gehrig), Babe Ruth (playing himself!), Walter Brennan, Dan Duryea, Veloz & Yolanda, Hardie Albright, Ray Noble and His Orchestra, Elsa Janssen (as Lou Gehrig's mother), Ludwig Stossel (as Lou Gehrig's father), and Harry Harvey. Note that in addition to Babe Ruth, several famous Yankee baseball players appeared as themselves, notably Bill Dickey, Bob Meusel, Mark Koenig, and Bill Stern! Also note that there is a fascinating "urban legend" about this movie! Lou Gehrig was a legendary left-handed baseball player (southpaw) and Gary Cooper was right-handed, and when the movie was about to come out, Samuel Goldwyn had publicity stating that he had hired legendary southpaw Lefty O'Doul to teach Cooper how to bat and throw left-handed, and that it took two months. But then, right before the movie opened, there were several articles in leading publications stating that this was a lie, and that Cooper couldn't learn how to do it, so they had him wear a special jersey with reversed lettering, and then they let him bat and throw right-handed, and then "reversed" the film! Everyone believed this until 2013, when a researcher discovered that it was not true at all, and that Cooper had, in fact, thrown and batted left-handed (one of the easy ways to prove this was that in some of the shots, many other players were shown, and they would have had to all be wearing these "reversed" jerseys, which made no sense!).
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Important Added Info: Note that we have only previously auctioned one example of this poster, and that was 21 years ago! Also note that when this classic movie was first released in 1942, producer Sam Goldwyn was scared to death that the public would not go to see a "baseball" movie, and so all of the first release posters depict the movie as a romance between Cooper and Wright, with no mention of baseball at all! By 1949, when the movie was first re-released, it was recognized not only that baseball was a major appeal of the movie, but also that the appearance of the real Babe Ruth, who had just died, was a real attraction as well, and so not only do the 1949 re-release posters show the baseball angle, but they also include a full-length image of Babe Ruth, who is billed as "Babe Ruth Himself"! For these reasons, most of the 1949 re-release items sell for greater amounts than those from the 1942 first release! Also note that this poster has been trimmed and it now measures 14" x 18 1/4" [36 x 46 cm].

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Overall Condition and Pre-Restoration Defects with Quality of Restoration: good to very good. Prior to paperbacking, the poster had pinholes, tears, and small paper loss around the edges, with some smudges, scuffs, and stains scattered throughout the image. Its blank top was trimmed off. Overall, the poster was in good condition prior to paperbacking. The poster was pretty well backed, but you can see signs of the above defects and the restoration of the above defects.
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