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Auction History Result

4t993 YOUNG & WILLING pressbook '43 William Holden, pretty Susan Hayward!

Date Sold 4/16/2009
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Pressbook (pb; measures 12" x 18"; 16 pages). Also included is an ad supplement that has 10 pages and an attached herald (Learn More)

Young and Willing, the 1943 Edward H. Griffith New York City stage acting romantic screwball comedy (about a group of aspiring actors and actresses who share an apartment in New York City to save on money, but then the father of one of the girls comes to visit, and they have to pretend that the men don't live there, but one of them doesn't get the message!) starring William Holden, Susan Hayward, Eddie Bracken, Robert Benchley, Martha O'Driscoll, and Barbara Britton. Note that this is one of several Paramount productions which were purchased by United Artists for theatrical release.
NOTE: Click on linked names to see a biography.
Important Added Info:
Note that when studios would prepare pressbooks they would often include a sample of the herald. Most often, the herald is no longer still with the pressbook. Sometimes, the herald by itself will sell for almost as much as the rest of the entire pressbook! This pressbook contains the original herald which is pictured next to the pressbook below.
Also note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Almost every Academy Award winning movie would have a special "Academy Award winner" supplement. Also note that we have provided an image of the front and back covers of the pressbook, plus an image of any supplements or heralds (if there are any included with this pressbook), but of course, the winner of this auction will receive the entire single pressbook we are selling (plus any supplements or heralds described above)!

Condition: very good, NO CUTS. Note that we have provided an image of the front and back covers of the pressbook, plus an image of any supplements or heralds (if there are any included with this pressbook), but of course, the winner of this auction will receive the entire single pressbook we are selling (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut!
Learn More about condition grades

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