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Auction History Result 1c332 HUD LC #4 '63 great close up of Paul Newman & Patricia Neal in bed, Martin Ritt classic! Date Sold 5/3/2012 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Lobby Card #4 (LC; measures 11" x 14" [28 x 36 cm]) (Learn More) Hud, the classic 1963 Martin Ritt (nominated for the Best Director Academy Award for this film) Texas family relationship modern-day-cowboy cattle rancher melodrama ("Paul Newman is 'HUD'! The man with the barbed wire soul!"; "Why 'Hud'?"; "Because of the unusual nature of this film we will not reveal the story"; "From a novel by Larry McMurtry"; about one of the screen's all time greatest heels, Hud Bannon, superlatively played by Paul Newman who was robbed of an Oscar) starring Paul Newman (nominated for the Best Actor Academy Award for this film; in the title role as Hud), Melvyn Douglas (winner of the Best Supporting Actor Academy Award for this film), Patricia Neal (winner of the Best Supporting Actress Academy Award for this film), Brandon DeWilde, and Whit Bissell. Note that this movie was originally titled "Hud Bannon", but the title was shortened to simply "Hud". Paramount was worried about how the movie would do, especially because its central character was such an unlikable person, and they created a VERY unusual ad campaign, starting with a 24-sheet that solely showed an image of Newman in a small part of it, with the words "Why Hud?", and much of the 24-sheet blank. They wanted to create a mystery as to what the movie was about, in the hopes that people would not have preconceived notions and go see it, feeling that once they did, they would recognize what a quality movie it was, and this marketing strategy obviously worked, because the movie was very successful! NOTE: Click on linked names to see a biography. Artist: Mitchell Hooks Important Added Info: Note that this card has been graded and authenticated by mpgrading.com. This means that a white label has been "encrypted with a unique 9-digit serial number with invisible DNA-laced ink" and has been attached to the back of the bottom left corner of the card, and there is also a separate Certificate of Authenticity which has the same label on it. On that certificate, the card ha been given a grade of "fine + (7.5)", but of course, that grading scale is not the same as ours, and on ours, we grade this card as "fair to good" (see below). Condition: fair to good. There are two diagonal scuff lines in the upper part of Newman's face extending into the rail above. If not for those marks, the card would be "very good to fine", but they are in a very significant place, and I think it would be difficult to cover them over. Note that this lobby card is completely unrestored and there is not a single piece of tape on either the front or back! Learn More about condition grades 
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