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TREASURE OF THE SIERRA MADRE TREASURE OF THE SIERRA MADRE pb OR search current auctions Auction History Result 9y0559 TREASURE OF THE SIERRA MADRE pressbook 1948 Humphrey Bogart, John Huston classic, rare! Date Sold 10/26/2021 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 11" x 17" [28 x 43 cm]; 16 pages). Also included is an ad supplement that has 6 pages. (Learn More) The Treasure of the Sierra Madre (sometimes called "Treasure of Sierra Madre"), the classic 1948 John Huston (winner of the Best Director Academy Award for this film) gold mining melodrama ("They sold their souls for ....The Treasure of the Sierra Madre"; "Warner Bros. hit a new high in high adventure... Bringing another great best-seller to the screen!"; "The nearer they get to their treasure the farther they get from the law!"; "Based on the Novel by B. Traven"; nominated for the Best Picture Academy Award; about three men who prospect for gold and the mixed blessings they find when they discover much gold) starring Humphrey Bogart (as Fred C. Dobbs), Walter Huston (winner of the Best Supporting Actor Academy Award for this film), Tim Holt, Bruce Bennett, Barton MacLane, Alfonso Bedoya (as Gold Hat), John Huston (the director, as the man who gives Bogart money three times), and Robert 'Bobby' Blake. Note that the author of the book this classic movie was based on was written by a VERY unusual man known as "B. Traven", and you might want to research him, because it is amazing that no one has made a book about his life! Also note that Tim Holt's father appeared in a tiny cameo role in the "flop house" scene, as a fun favor to his son. Also note that there is an urban legend that Ann Sheridan plays the hooker who Humphrey Bogart sees after he gets cleaned up. Actually, that is not Ann Sheridan in the film, but she DID get made up for that scene, and there are still photos of her, so it is almost true! NOTE: Click on linked names to see a biography. Important Added Info: Note that while we have previously auctioned a few examples of this first release pressbook, the last one was 8 years ago! Also note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good, NO CUTS. The pressbook is complete and uncut. It was folded across the middle. There was red writing on the front cover and it is partially erased. There are some faint stains and smudges scattered on the front cover, but not much on the back poster page. The covers are almost completely separated from the interior pages. Learn More about condition grades 
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