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Auction History Result 6r0073 SAVING DAYLIGHT 27x40 WWI war poster 1918 hour of light for an hour of night, ultra rare! Date Sold 6/6/2024 Sold For: Login or Register to see sold price. An Original Vintage Unfolded World War I Poster (measures 27" x 39 3/4" [69 x 101 cm]) (Learn More) Saving Daylight!, the 1918 U.S. World War I (WWI) Home Front poster ("An hour of light for an hour of night! Add an extra daylight hour each day to National Service and Efficiency"; "Saving Daylight poster No 4") created by the United Cigar Stores Company to promote Daylight Savings Time, and featuring art of soldiers and a farmer working in daylight and at night time. Note that this poster is part of a series issued around 1918 to 1919 to help promote Daylight Savings Time during World War I. Note that this poster is undated, but since the U.S. did not enter World War I until November, 1917, it is surely from after that date, and very likely from 1918. If anyone knows more about this, please e-mail us and we will post it here. If you know who did the art (if any), please let us know. Important Added Info: Note that this is an extremely rare poster. We have never auctioned one in all our years of auctioning! Note also that all of you who curse daylight savings time as being unnecessary and annoying learn from this poster that it was initiated during World War I when it really served a useful purpose, but that time is now over a century old, so maybe it IS time to abandon this! Condition: good. The poster was never folded. Many years ago someone mounted it to a thin linen with no excess. It surely originally was in excellent condition, but over the years it acquired a water stain on the back of the middle left which shows through to the front in the left of the image and it also acquired creases and smudges around the edges and at some point a faint stamp in the bottom left corner. If I owned this poster, I would surely have a talented restorer remove it from the old linen and properly re-back it. Learn More about condition grades 
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