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Auction History Result 3f1005 HOLD 'EM NAVY Other Company 1sh 1937 Lew Ayres, Mary Carlisle, military football, ultra rare! Date Sold 11/22/2022 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Folded One-Sheet Movie Poster (1sh; measures 27" x 41" [69 x 104 cm]) (Learn More) Hold 'Em Navy!, the 1937 Kurt Neumann Naval military college romantic football sports melodrama ("You'll cheer and shout when the Annapolis gridiron heroes go into action...!"; "Thrills! Romance! Drama!"; "Original screen play by Erwin Gelsey and Lloyd Corrigan"; about two football players who fight over the same girl) starring Lew Ayres, Mary Carlisle, John Howard, Benny Baker, and Elizabeth Patterson NOTE: Click on linked names to see a biography. If you know who did the art (if any), please let us know. Important Added Info: Note that this is an extremely rare poster. We have never auctioned one in all our years of auctioning! This was printed by Associated Displays Corporation which was a company based in New York City. Before it was discovered by noted poster dealer/historian Walter Reuben, collectors did not know the name of this company (and thought it to be located in the Midwest), and it is often referred to as the "other company" (and we will continue to refer to it that way, since collectors know it that way). From 1936 to roughly 1941, this company printed its own one-sheets and lobby card sets (and a very few inserts, half-sheets, three-sheets, 40x60s and stills) for three major studio movies (Warner Brothers, Paramount and United Artists, but no other studios). The items almost always feature a tiny legal disclaimer and cast credits only. The posters and lobby cards are from the original release of the movie, and almost always have completely different artwork from the regular studio release. They did this by combining elements from different film scenes onto one poster or card. Sometimes, "other company" posters have images that are the equal of those from the regular studio release posters. Condition: fair. The poster is in much lesser condition. There are several defects scattered along the edges and foldlines/crossfolds and there are several significant areas of foldline and/or crossfold separation. Many of the defects have been repaired with tape from the back that may bleed through to the front. It is particularly fragile along the lower horizontal fold. The poster is in need of restoration. Certainly a top restorer can repair the defects described above, and after, the poster will display really well, but please bear in mind the poster's many defects and the cost of restoration before placing a bid. Learn More about condition grades 
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