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Auction History Result

1p0582 LADY TAKES A CHANCE pressbook 1943 Jean Arthur falls in love with John Wayne, ultra rare!

Date Sold 2/15/2022
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Pressbook (pb; measures 12" x 15" [30 x 38 cm]; 20 pages) (Learn More)

A Lady Takes a Chance (released in other English-speaking countries as "The Cowboy and the Girl"), the 1943 Henry Hathaway & William A. Seiter romantic rodeo gambling cowboy western comedy ("Believe it or not... She's waiting for the right man!..."; "Risky... when a city girl, thinking in terms of 'ever after'... falls for a big outdoor he-man, whose idea of the perfect romance is a one-night spree... without a hangover!"; "The more the merrier girl in more merry mix-ups"; "Two weeks off with pay... and a payoff in the kind of kisses she dreamed of - they're THAT thrilling... see how - and why - romance is popular! It's loads of fun!"; "Original Story by Jo Swerling"; "Jean, in love, is thinking in terms of 'ever after' ...but John's idea of the perfect romance is a one-night spree, without a hangover!"; about an eastern working girl who goes on a trip to the west, and she meets a handsome rodeo star and he takes her to gambling saloons, and she wants to go back home, but he wants her to stay!) starring Jean Arthur (billed as "'The More the Merrier' girl in more merry mix-ups"; "She couldn't resist his physique!"), John Wayne ("He couldn't forget her eyes!"), Charles Winninger, Phil Silvers, Mary Field, Grady Sutton, and Hans Conried
NOTE: Click on linked names to see a biography.
Important Added Info: Note that we were recently consigned a truly remarkable collection of pressbooks (the first 37 were auctioned in our December Major Auction, and the most expensive one sold for $17,500!). Now we continue to auction pressbooks from this collection, which is absolutely the finest collection of pressbooks we have ever been consigned. In this set of auctions, we are solely auctioning larger pressbooks, mostly 14" x 17" or larger. Some of them were folded at one time, but they were stored unfolded for many years, so we left them unfolded, and unless the new owner requests otherwise, we will send them unfolded, because re-folding them would likely lessen the condition. Many of these are ones we have either never auctioned before or only once auctioned before, sometimes many years ago. These were collected decades ago, which was the only time that many of these could be found, and after these auctions are over it may be years (or decades!) before some of these are offered again. They ARE that rare! Note that pressbooks from the 1930s can't be found in great condition, and some of them are printed on newsprint, and are hard to find in even lesser condition. We have many images from each pressbook. We have given each an overall grade, and ask that you look at our images to get a good sense of the condition of that pressbook, because, since they have many pages, it would take forever to describe their condition in detail. However, EVERY one of these pressbooks is complete and uncut!

Note that we have only previously auctioned one example of this pressbook, and that was 4 years ago, when it sold for $185! Also note that we have provided an image of the front and back covers of this pressbook (if the back cover is not the poster page, we photographed the interior poster page), and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut!

Condition: very good, NO CUTS. This very large pressbook is complete and uncut, and it was never folded. The covers are separated at the spine, but otherwise, the pressbook is in pretty nice condition.
Learn More about condition grades

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