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Auction History Result 4s172 IT WC '27 great art of bare-shouldered red-haired sexy Clara Bow, who is filled with IT! Date Sold 4/14/2009 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Window Card Movie Poster (WC; measures 14" x 22") (Learn More) It, the 1927 Clarence G. Badger silent romantic sex appeal comedy ("Story and adaptation by Elinor Glynn"; from the then-scandalous novel by Elinor Glyn; about a poor shopgirl who falls in love with her rich employer) starring Clara Bow, Antonio Moreno, William Austin, Gary Cooper (in a bit part as a reporter), and Priscilla Bonner. Note that this movie was not much different from Clara Bow's other movies of the time, but it had one of the all time great advertising campaigns ever for a single movie, where the "It" of the title referred to a sort of sex appeal, and the public was told that Clara Bow had more of "It" than any other actress, and they bought into that, and the movie was a huge success! NOTE: Click on linked names to see a biography. If you know who did the art (if any), please let us know. Important Added Info: This window card was never folded. Often window cards would be folded across the middle, because that would make them 11" x 14", and they could then be sent with standard folded posters. Most collectors put an added value on a window card that has never been folded. Condition: fair. The card was stained throughout and there were tears, separated pieces, and paper loss in the borders. There was a long tear running horizontally through Bow's face and one running vertically down through her hair, and the entire image and background had stains throughout. Someone glued pieces of stiff white paper to the back of parts of the card (including across the back of the center of the card), and did the most amateurish of restoration to the entire image area. Please do not bid on this card unless you can accept its very amateur restoration (certainly, a talented restorer could remove the amateur repairs from the back and properly restore it, but it would require extensive professional restoration, and the card would look extremely restored). Learn More about condition grades 
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