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Auction History Result 1h0224 SUNSET BOULEVARD pressbook 1950 William Holden, Gloria Swanson, Von Stroheim, Wilder, rare! Date Sold 12/26/2021 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 12 1/4" x 15" [31 x 38 cm]; 28 pages). Also included is an ad supplement that has 8 pages. (Learn More) Sunset Boulevard (sometimes spelled as "Sunset Blvd."), the classic 1950 Billy Wilder (nominated for the Best Director Academy Award for this film) Hollywood Los Angeles California behind-the-scenes movie-making romantic love triangle crime film noir ("A most unusual picture"; "A Hollywood Story"; nominated for the Best Picture Academy Award) starring William Holden (nominated for the Best Actor Academy Award for this film), Gloria Swanson (nominated for the Best Actress Academy Award for this film), Erich von Stroheim (nominated for the Best Supporting Actor Academy Award for this film), Nancy Olson (nominated for the Best Supporting Actress Academy Award for this film), Fred Clark, Lloyd Gough, Jack Webb, Cecil B. DeMille (the legendary director, playing a great cameo role as himself!), Hedda Hopper, Buster Keaton, Anna Q. Nilsson, H.B. Warner, and Franklyn Farnum. This is surely one of the finest movies ever made, with remarkable performances, writing, and direction, and if you haven't seen it, you should! NOTE: Click on linked names to see a biography. Important Added Info: Note that we have only previously auctioned three examples of this pressbook! Note that this is one of a truly remarkable collection of 37 uncut pressbooks we have been consigned and are auctioning in 37 separate auctions! This is absolutely the finest collection of pressbooks we have ever auctioned at one time. Many of these are ones we have either never auctioned before or only once auctioned before, sometimes many years ago. These were collected decades ago, which was the only time that many of these could be found, and after these auctions are over it may be years (or decades!) before some of these are offered again. They ARE that rare! Note that pressbooks from the 1930s can't be found in great condition, and some of them are printed on newsprint, and are hard to find in even lesser condition. We have many images from each pressbook. We have given each an overall grade, and ask that you look at our images to get a good sense of the condition of that pressbook, because, since they have many pages, it would take forever to describe their condition in detail. However, EVERY one of these pressbooks is complete and uncut! Also note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good to very good, NO CUTS. The pressbook is complete and uncut. The covers are partially separated at the spine and there are a few creases on the cover. Otherwise the pressbook is in pretty nice condition. The supplement has tape stains down the spine. See our many images to get a good sense of the exact condition of this pressbook. Learn More about condition grades 
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