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The Kinematograph Weekly (at some point in the 1910s, it merged with "Lantern" and was known as "The Kinematograph & Lantern Weekly", and at some point in the late 1960s, the title changed to simply "Kine Weekly"), the main English trade magazine sent to English movie theater owners starting in 1907, when movies were completely in their infancy. Each magazine measured approximately 9" x 12", and each contained many pages (in the early years, issues would have from 50 to 200 pages). Note that issues of this English trade magazine are far more scarce than the already scarce U.S. trade magazines of the same period, no doubt because of the great paper shortages in England during World War II, which caused the destruction of most pre-World War II paper. Each weekly issue would be filled with profusely illustrated articles about upcoming movies, statistics about box office grosses of current releases, and sometimes articles about coming developments in motion picture technology, and sometimes sections illustrating how theaters advertised current movies. Of greatest interest to collectors are the dozens of advertisements (most full-page) from all of the major studios! Many of these ads were full-color, and the studios spent a great deal of time and money creating them, for it was through these exhibitor magazines that the studios gained bookings for their upcoming releases, which was the direct income they received from those movies (by contrast, the posters they created helped theaters take in more money, but that did not directly benefit the studios, except when they owned the theaters, or if higher grosses resulted in more bookings). Note that these exhibitor magazines were ONLY sent to theater owners, and the general public never had a chance to buy them. But most theater owners treated them like old newspapers, throwing them away after the movies had played. Consequently, they are extremely rare, especially those from the 1920s and 1930s! Note that we do not have the time to list the contents of each magazine we are selling (this magazine does not have a "table of contents", and of course, the most interesting part of the magazine is the great illustrated ads), but we have pictured the cover, and several interior 2-page spreads. Each of these magazines, which were NOT printed on newsprint, and were printed on quality paper, is packed with very interesting visual and written material, almost all of which has not been seen since the date the magazine was published. We doubt anyone who buys these magazines will be disappointed by the content!

Important Added Info: Note that this is the November 14, 1918 issue of this magazine, and it is INCREDIBLY rare! In all our years of auctioning, we have only auctioned three 1920s examples of this magazine, and this is our very first from the 1910s. Surely most of the surviving examples of this magazine were destroyed during the paper drives in World War II, which would help account for their incredible rarity. This issue has 150 pages of ads and articles about then current English and U.S. movies, and it is likely that in many cases the ads are the only surviving examples of advertising from those movies!

Note: We have 11 images of the magazines in this set, but due to a space limitation, only TEN of the 11 images are displayed above. However, there is a "supersize" link to the right of those images that lets you see the other 1.

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