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Auction History Result 5s0058 RKO RADIO PICTURES 1933-34 campaign book 1933 Son of Kong & Flying Down to Rio pop-up, more! Date Sold 9/6/2020 Sold For: Login or Register to see sold price. An Original Vintage Campaign Book (measures 11" x 14" [28 x 36 cm]; 56 pages) (Learn More) RKO Radio Pictures 1933-34, the 1933 campaign book sent to theater owners to encourage them to show RKO movies. The book includes 64 pages with one and two-page spreads on RKO's upcoming movies and their best stars. Some of the movies and stars promoted include "Son of Kong" (Merian C. Cooper & Ernest B. Schoedsack, a wonderful 4-page ad with a 2-page fold-out with incredible art by Karl Godwin), "Flying Down to Rio" (a wonderful 2-page ad with an incredible art by Heyea with an airplane pop-up), "Morning Glory" (Katharine Hepburn & Douglas Fairbanks Jr.), "Green Mansions" (it was supposed to star Dolores Del Rio & Joel McCrea, and there is an incredible 2-page color ad showing McCrea spying on a completely nude Del Rio), "Wild Cargo" (Frank Buck), "Little Women" (Katharine Hepburn), "Of Human Bondage" (Leslie Howard), Ginger Rogers (posing in her lingerie as a "Man Slayer!"), Wheeler & Woolsey, and much more! Note that many of the pages have signed artwork, by many different (quite talented) artists, including (in addition to the two named above) Fredric C. Madan, Seaton, Widhoff, Berman, Cogton, and most of these artists have several different pieces in the book. Note that, because RKO at this time did not have the biggest name stars, they relied on movies with very lurid and sensational material, and they created images for this campaign book that are both extremely colorful and often downright sexy! We have included images of the front cover of the book and many of the two-page spreads (but we wish we could have photographed the entire book, because there are so many great images!). THIS IS REALLY ONE OF THE BEST CAMPAIGN BOOKS I HAVE EVER SEEN IN TERMS OF ART (it is not quite as nice as some of the earlier RKO ones, because there is some black & white, but that is offset by having wonderful movies and stars)! We have only pictured a small portion of the book, but many of the ones that are not pictured are just as nice as the ones that ARE pictured!. Note that even though this campaign book was sent to many theater owners, it appears that very few examples have survived. I have been a collector of campaign books and related material for many years, and I know for certain that this campaign book is extremely rare! Note that studios almost always spent far more money preparing campaign books than they did preparing movie posters (often hiring very talented and well-known illustration artists), because campaign books directly benefited the studio in getting theaters to book the movies, whereas posters more benefited the theaters, rather than the studios (although of course, what was good for the theaters was ultimately good for the studios as well). Also note that, as was often the case with these campaign books, some of the movies advertised were either never made, had their titles changed before they were released, or were made with different casts than those announced in the campaign book (I do not have time to research the titles in this campaign book to see which had changed titles or were never made, but if anyone has more information about any of these, please e-mail us and we will post it here)! Finally, note that campaign books in general are extremely rare, and the best of them have often sold for hundreds of dollars, and in the case of the very finest, thousands of dollars! NOTE: Click on linked names to see a biography. Artist: Gaetano Gecepe Important Added Info: Note: We have 13 images of the campaign books in this set, but due to a space limitation, only TEN of the 13 images are displayed above. However, there is a "supersize" link to the right of those images that lets you see the other 3. Condition: good to very good. There is much staining on the covers and the sewing at the spine is loosening, which causes some of the pages to be slightly loose, but they are not in danger of falling out. Otherwise, the book is in pretty nice condition! Learn More about condition grades 
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