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Auction History Result 3w018 STAR WARS trade ad '77 George Lucas classic sci-fi epic! Date Sold 11/10/2013 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Trade Ad (measures 8 1/2" x 11" [22 x 28 cm]; 4 pages) (Learn More) Star Wars (now known as "Star Wars: Episode IV - A New Hope"), the classic 1977 George Lucas (nominated for the Best Director Academy Award for this film) outer space fantasy action adventure science fiction (sci-fi) epic ("A long time ago in a galaxy far, far away..."; "George Lucas, the man who brought you American Graffiti now brings you an adventure as big as the cosmos itself: Star Wars, the story of a boy, a girl, and a universe. It's a spectacle light years ahead of its time from 20th Century Fox."; "Written and Directed by George Lucas"; nominated for the Best Picture Academy Award) starring Mark Hamill (as Luke Skywalker), Harrison Ford (as Han Solo), Carrie Fisher (as Princess Leia), Peter Cushing (as Grand Moff Tarkin), Alec Guinness (nominated for the Best Supporting Actor Academy Award for this film; as Obi-Wan Kenobi), Anthony Daniels (as C-3PO), James Earl Jones (as the voice of Darth Vader), David Prowse (billed as "Dave Prowse"; as the man inside the Darth Vader suit!), Peter Mayhew (as Chewbacca), Kenny Baker (as R2-D2), and Phil Brown (as Uncle Owen) NOTE: Click on linked names to see a biography. Important Added Info: Note that this is a 4-page trade ad that may well have been a "screening program" that was handed out at an advance screening, because it has full credits on the two interior pages. From the 1920s on, studios would create elaborate trade ads, often in full color, and often using the finest artists of the day. They would run these ads in their studio yearbooks and exhibitor magazines, and they would also print those trade ads separately and mail them individually to theater owners, trying to get them to book that specific movie. Sometimes those books and magazines are separated and the ads, which now greatly resemble the individually printed trade ads, are sold individually. The trade ad offered here was printed individually. It can be framed and displayed (but many trade ads have different images on each side, so one must choose which side to display if it is framed!). Condition: very good. There are some faint scuffs scattered on the covers. Learn More about condition grades 
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