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Auction History Result 7a0170 WHITE CHRISTMAS pressbook 1954 Bing Crosby, Danny Kaye, Clooney, Vera-Ellen, musical classic! Date Sold 12/27/2020 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 13" x 17" [33 x 43 cm]; 24 pages) (Learn More) Irving Berlin's White Christmas, the classic 1954 Michael Curtiz post-World War II sisters holiday singing-and-dancing romantic musical (with classic "Lyrics and music by Irving Berlin"; "The most fabulous music-and-mirth show in motion picture history!"; "Joyous entertainment for every season, any year!!!!") starring Bing Crosby, Danny Kaye, Rosemary Clooney, Vera-Ellen, and Dean Jagger. Note that this was the first motion picture to be filmed in VistaVision! Also note that the title song "White Christmas" was first introduced in 1942 in the Fred Astaire/Bing Crosby movie "Holiday Inn", and it proved to be so popular that this movie was made, utilizing part of the plot of that earlier film, and reusing this song, which was now over a decade old, but it proved to be an even greater hit! NOTE: Click on linked names to see a biography. Important Added Info: Note that we have only previously auctioned two examples of this pressbook in all of our years of auctioning! Note also that we have provided an image of the front and back covers of this pressbook (if the back cover is not the poster page, we photographed the interior poster page), and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners received pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: good to very good, NO CUTS. The pressbook is complete and uncut. It was folded down the middle. The covers have mostly separated at the spine, and there is a tear and tiny surface paper loss in the bottom of the back cover. Learn More about condition grades 
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