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Auction History Result

1j1735 FOLIES-BERGERE pressbook 1935 Maurice Chevalier, Ann Sothern & Merle Oberon, very rare!

Date Sold 1/18/2022
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Pressbook (pb; measures 12" x 18" [30 x 46 cm]; 20 pages). Also included is an ad supplement that has 12 pages. (Learn More)

Folies Bergere de Paris (also released as "Folies Bergere" and "The Man From Folies Bergere"), the 1935 Roy Del Ruth France romantic stage show musical ("50 Million Tourists Can't Be Wrong!"; based on the play "The Red Cat" by Hans Adler & Rudolph Lothar; produced by Darryl F. Zanuck) starring Maurice Chevalier, Ann Sothern, Merle Oberon, Eric Blore, and Ferdinand Munier. Note that this movie was made in simultaneous English and French versions. The English version starred the above actors while the French version starred Maurice Chevalier, Natalie Paley, Sim Viva, Fernand Ledoux, Ferdinand Gottschalk and was released as "L'homme des Folies Bergere". They are exactly the same movies, except for the language difference and the different cast (this is very similar to the 1931 U.S. and Mexican versions of "Dracula"), except in this case, the same director, Roy Del Ruth, directed both versions.
NOTE: Click on linked names to see a biography.
Important Added Info: Note that we have only previously auctioned one example of this pressbook, and that was 5 years ago, and that example was only in "fair" condition! Also note that this is one of a remarkable collection of 47 mostly United Artists pressbooks (mostly from the 1930s) that came from the collection of a very longtime collector who recently passed away. Pressbooks like these are almost all incredibly rare and almost never change hands. This is a wonderful opportunity to obtain one or more of these extremely rare pressbooks, all of which are uncut, and several of them have rare supplements or heralds (and if they do, that is noted above).

Note that at this time, United Artists prepared unusual pressbooks that were different from those of the other studios. There were three types of them. In the 1920s, there were two types. One type measured 13 1/2" x 22", and it was folded in half and had a separate printed brown envelope, with a return address from United Artists, and an image from the movie, and they were sent to theaters that way. A second type measured around 9 3/4" x 12 3/4", and had a mailing area that was on the pressbook. In the 1930s, they standardized it to 12" x 18" pressbooks that were folded in half and had a cover on one side, and the other side had posters on half of that side, and the other half was a mailing address area where the pressbook could be sent directly to theaters without an envelope. This pressbook is that third type.

Condition: good, NO CUTS. Note that we solely give an overall grade to these rare pressbooks, and tell you whether it is complete and uncut. However, you can view our multiple images of the covers and the interior pages that should give you a good sense of the pressbook's condition. Included is a 12-page supplement that has one cut, but the pressbook itself is complete and uncut.
Learn More about condition grades

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