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Auction History Result

6p1150 OLD LOUISIANA 1sh 1937 young Rita Hayworth as Rita Cansino, Tom Keene, ultra rare!

Date Sold 6/4/2024
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Folded One-Sheet Movie Poster (1sh; measures 27" x 41" [69 x 104 cm]) (Learn More)

Old Louisiana, the 1937 Irvin Willat (billed as "I. V. Willat") Louisiana Purchase historical romantic melodrama starring Tom Keene, Rita Hayworth (billed as "Rita Cansino", which was her real name!), Will Morgan, Robert Fiske, and Ray Bennett. Note that Rita Hayworth appeared in a number of westerns as the love interest in the mid-1930s, when she first made movies. In the early 1940s, after she became a major star, many studios re-released those early westerns, very deceptively top billing Rita Hayworth, and usually re-titling the movies, so as to mislead audiences into thinking they were seeing a brand new Rita Hayworth movie! In this case, the title "Old Lousiana" was changed to "Louisiana Gal", and Hayworth was given huge billing on the poster!
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Important Added Info: Note that we have only auctioned one example of this extremely rare poster from the first release of this movie in all our years of auctioning (and that poster was linenbacked and this one is not)!

Condition: fair. The poster had paper loss in three places in the top border and someone put paper tape on the front and back of those areas. It also has pinholes and some tears in the corners. The poster was used for a re-release of this movie (surely in the early 1940s) and at that time, the movie was re-titled "Louisiana Gal", so the theater crossed out the word "Old" and added the word "Gal" below the title! They also wanted viewers to know that Rita Hayworth was in the movie, so they added "HAYWORTH" below the CANSINO credit at lower right. Obviously the poster can be "rescued" by a talented restorer, but bear its condition in mind and look at our super-sized image before bidding.
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