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Auction History Result 7f1403 42nd STREET die-cut herald 1933 envelope design w/ $10 tickets & images of stars, ultra rare! Date Sold 9/24/2024 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Herald (measures 5 3/4" x 7" [15 x 18 cm]; 4 pages) (Learn More) 42nd Street, the classic 1933 Lloyd Bacon New York City Broadway theater stage acting romantic love triangle all-star musical ("14 stars 200 girls"; based on the novel by Bradford Ropes; nominated for the Best Picture Academy Award; with dances staged by Busby Berkeley) starring Dick Powell, Edward J. Nugent, Ginger Rogers, Warner Baxter, Bebe Daniels, George Brent, Ruby Keeler, Una Merkel, Guy Kibbee, Margaret La Marr, Donna Mae Roberts, Adele Lacy, Jayne Shaddack, George E. Stone, Ned Sparks, Ruth Eddings, Edna Callahan, Lynn Browning, Toby Wing, Loretta Andrews, Barbara Rogers, and Allen Jenkins. Note that this movie, which may be the first sound movie to use the cliche of the star being injured and an untested newcomer gets her big break as a result, had some of the most risque advertising of any movie ever, with many images of girls wearing the skimpiest of costumes! NOTE: Click on linked names to see a biography. Important Added Info: Note that we have only previously auctioned one example of this herald, and that was 10 years ago! Note that this wonderful herald is die-cut. When folded as intended, it creates a faux envelope that has two $10 Broadway musical tickets to "42nd Street", and the herald proclaims that this movie is "worth $10 a seat, but you can see it at regular prices!" The herald then opens to cool images of all the stars (both headshots and full-length images of the sexy girls). Note that this is from a wonderful collection of heralds we were consigned. We auctioned the first 30 from this collection (the very best ones) in our April 2024 Major Auction. We will auction more from this collection every four weeks until they are all sold, and this time there are 42 different ones (all are in separate auctions), and they include many that we have either never before auctioned or only auctioned once or twice before.. The collection only included one of each herald, so on the rare ones, it may be quite some time before we offer the same title again! Condition: good to very good. Learn More about condition grades 
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