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Auction History Result

7a0030 HOW THE WEST WAS WON Cinerama 3sh 1964 five great Reynold Brown art images, ultra rare!

Date Sold 8/4/2024
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Folded Three-Sheet Movie Poster (3sh; measures 41" x 84" [104 x 213 cm]) (Learn More)

How the West Was Won, the classic 1964 (the movie had a limited release in 1962 to special theaters, but I know of no confirmed posters from this release, and the earliest known posters are from the 1964 general release) John Ford, Henry Hathaway & George Marshall Cinerama cowboy western epic ("24 great stars in the mightiest adventure ever filmed!"; "The epic journey of four generations of Americans who carved a country with their bare hands"; "YOU will live, love, fight side by side with these great stars!"; "Written by James R. Webb"; "24 Great Stars! 3 Top Directors! In a fabulous new dramatic adventure!"; about three generations of a family who are among the first Americans to settle in the western United States; nominated for the Best Picture Academy Award) starring Carroll Baker (as Eve Prescott Rawlings, "The Farm Girl"), Lee J. Cobb (as Marshal Lou Ramsey; "Frontier Marshall"), Henry Fonda (as Jethro Stuart; "Buffalo Hunter"), Carolyn Jones (as Julie Rawlings; "Marshall's Wife"), Karl Malden (as Zebulon Prescott; "The Sod Buster"), Gregory Peck (as Cleve Van Valen; "The Tinhorn"), George Peppard (as Zeb Rawlings; "Horse Soldier"), Robert Preston (as Roger Morgan; "Wagon Master"), Debbie Reynolds (as Lily Prescott; "Gambler's Bride"), James Stewart (Jimmy Stewart; as Linus Rawlings; "Mountain Man"), Eli Wallach (as Charlie Gant; "The Desperado"), John Wayne (as General William Tecumseh Sherman; "The General"), Richard Widmark (as Mike King; "Empire Builder"), Spencer Tracy (as the narrator), Brigid Bazlen (as Dora Hawkins), Walter Brennan (Colonel Jeb Hawkins), David Brian, Andy Devine, Ramond Massey (as Abraham Lincoln), Agnes Moorehead (as Rebecca Prescott), Henry [Harry] Morgan (as General Ulysses S. Grant), Thelma Ritter, Mickey Shaughnessy, Russ Tamblyn, and Lee Van Cleef
NOTE: Click on linked names to see a biography.
Artist: Reynold Brown
Important Added Info: Note that we have only previously auctioned one example of this first release Cinerama three-sheet, and it sold for $1,850! Both examples were discovered in the same place (in similar condition) and they are the only two examples of this poster we are aware of. There are two different styles of Cinerama one-sheets that have surfaced, but neither of those have Reynold Brown art at all, and one is all text.

Note that famed artist Reynold Brown was commissioned to paint five spectacular landscape horizontal paintings, each with a different scene of the winning of the West. Some or all of the art was used on just a few posters, and this poster uses all five of the five images he created. Note that the poster measures 41" x 84", not 41" x 81". This was something that MGM was experimenting with at this time, and several titles were made that size. The experiment was likely abandoned due to complaints by movie theaters that put the posters into three-sheet frames, and these slightly oversized posters didn't fit! Also note that this three-sheet was printed in 2 sections designed to overlap.

Condition: very good. There is a foreign stamp in the top right blank corner. There is some darkening on the back of the part of the poster that was on the outside when it was fully folded, but it has little effect on the front, and otherwise, the poster is in nice condition.
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