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Auction History Result

6p0241 SEVEN ARTS TV campaign book 1957 Devil Girl From Mars, Three Stooges, Marilyn Monroe!

Date Sold 11/24/2020
Sold For: Login or Register to see sold price.


An Original Vintage Television Campaign Book (measures 8 1/2" x 11" [22 x 28 cm]; 37 pages) (Learn More)

Seven Arts was a production company founded in 1957 by Ray Stark, which made movies that were released by various studios. Sometime soon after, they created Seven Arts Associated Corp., a subsidiary of Seven Arts Productions, which made deals with the studios to release their recently made films on TV, and they made a series of hardcover books showing the movies they had available, and in the earlier volumes, they would have a full page with the title, credits, and a small scene from the movie, with a facing page with a full page close up from that movie, and in some later volumes, they had cast and credits on the left page, and a montage of scenes from that movie on the right page, and they also used a few other formats over the years! We have seen volumes from #4 to #14 of these hardcover books, which are from 1960 through the late 1960s. Note that in 1967, Seven Arts acquired controlling interest in Warner Bros. and then merged together as Warner Bros.-Seven Arts, and we imagine that affected the movies they offered to TV.
Important Added Info: Note that this TV campaign book is not dated, but it has mostly ads for movies from the mid 1950s and the latest ones seem to be from 1956 and 1957, so we strongly suspect it is from exactly 1957, when this company was founded (see above). Most of the ads have all new art and some of it is very striking! If anyone knows more about this, please e-mail us and we will post it here.

Condition: very good.
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